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“Broadcasters Need To Stop Relying On Advertisers For Revenue”: Sameer Nair

Broadcasters need to stop relying solely on advertisers as their main source of revenue. Moreover as digitisation reaches the third phase, it is imperative to for them to c...

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Programming trends that ruled TV in 2014

Producers and broadcasters are now adopting an international style of programming with finite shows that last for a certain time period and deal with concepts that do not n...

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We need to find ways of making primetime bigger and more impactful: Gaurav Banerjee

Gaurav Banerjee, the journalist turned content head turned business head, is busy shaping the future of Star Plus. The first change he initiated soon after assuming respons...

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